Tag Archives : business


What Mario Kart Taught Me About Business

I’m not much of a gamer anymore. I used to be. Then again, weren’t we all in the 90s? Nintendo was pretty much our generation’s iPhone. Mostly everyone had one. And those who didn’t have one, wanted one. It was fresh, cool and continually being modified with newer versions and games that were better than the last. I fell in love with Super NES in 1994 when my brother and I got it as a Christmas gift. And on it, we loved playing one of the greatest party games of all time: Mario Kart.     Parents used to always […]

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How To Keep Your Inbox At Zero (And Other Productivity Tips)

I used to poke fun at my wife because she has some OCD tendencies. For example, different foods can’t touch each other on the dinner plate. For me, I just pour gravy over everything. Or what about how the bed needs to be made just right or else she can’t fall asleep? I passed out in Grand Central Station once next to a homeless dude. Slept great! At home, not much bothers me. But it wasn’t until recently that I realized I’m very different when I arrive at the office. Maybe she and I are more alike than I thought. Like […]


Social Media Fosters Internal Collaboration

I think a major misconception about social media is that it only appeals to consumer audiences. If you have a brand that doesn’t resonate with an active online audience, then what’s the point, right? But you might be missing a major, underlying component of social media. In addition to public outreach, it also fosters stronger internal teams within a company and its networks. Internal Distribution of News I’ve found it pretty common for staff members to share news internally whenever they discover a neat article that the entire company might find valuable. So how do you distribute that information? Email […]

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Embracing New Software in the Workplace

It’s easy to become complacent. We get into our daily routines, we learn how to do our jobs just well enough to not get fired, and we rinse, wash, and repeat until retirement. Or at least some of us do. Others embrace the new methods and new tools that become available to be more productive in our jobs. Whether this leads to a promotion or not, it should be your duty as a valued member of your team to continually be innovative and find the best possible ways to get your job done at the highest quality. Author David Foster […]


Leveraging Pinterest for Business 1

Pinterest has a user base that isn’t like counterparts Facebook, Twitter, LinkedIn and YouTube. Stats range depending on the study, but it’s safe to say 80% of Pinterest users are women. As a brand, this should naturally be taken into consideration when creating pins and developing messaging. Additionally, users spend an average of 16 minutes on the site each day – more than Facebook and Twitter but slightly less than YouTube. This excessive time means users are browsing around and not just visiting quickly and leaving (as they do with Twitter). One of the main takeaways I’ve seen from my […]