Tag Archives : content is king


Here’s What “Quality Content” Actually Means

Online content comes in many forms. But four times out of five, at least for most startup owners, the most popular type comes in the form of blog posts. Why’s that? Because static pages rarely change and more advanced forms of content (like case studies, infographics or videos) take time and resources that entrepreneurs rarely have. Great content should be generated often. It’s one of the best inbound marketing techniques business owners can do to drive people to their sites. Wait. Stop me. You’ve heard this one before. Of course you have. We all have. It’s all marketers have been talking […]

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